Win a Vitara Turbo Competition
To raise awareness and build hype in the lead up to the new model launch, Suzuki planned to give away an all-new Vitara Turbo as the first phase.
As a hub for the competition we were briefed on developing an interactive microsite to get people exploring its many customisable features. The site stepped users through the process of personalising their ideal vehicle, which became their entry to win it. Entrants then received an automated email featuring their own customised Vitara.
To drive traffic to the microsite at launch we created a powerful HTML5 page takeover on the homepage of realestate.com.au.